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Aug 16, 2026

They Thought This Righteous Brothers Song Was Too Slow — It Became One of the Most Played Songs in History

In 1964, The Righteous Brothers were about to record a song that did not sound like an obvious pop hit.

It was slow.

It was dramatic.

And at nearly four minutes long, it was considered dangerously lengthy for radio.

The song was “You’ve Lost That Lovin’ Feelin’.”

Producer Phil Spector had teamed with songwriters Barry Mann and Cynthia Weil to create something specifically for Bill Medley and Bobby Hatfield.

But when Mann first heard the finished recording over the telephone, he reportedly thought something was wrong.

It sounded so slow that he believed the record was being played at the wrong speed.

That was exactly the sound Spector wanted.

Bill Medley’s deep baritone opened the song almost like a lonely conversation. Bobby Hatfield’s higher voice entered later, and gradually the recording grew into one of the greatest examples of Spector’s famous “Wall of Sound.”

There was another problem.

The finished track ran about 3 minutes and 45 seconds.

In the mid-1960s, many radio programmers preferred records closer to three minutes. Spector worried DJs might refuse to play it simply because it looked too long.

So he used a trick.

The record label listed the running time as approximately 3:05.

The song was actually around 40 seconds longer.

By the time a DJ realized it, the record was already playing.

The trick might have helped get the song onto the air, but what happened afterward had nothing to do with deception.

Listeners loved it.

“You’ve Lost That Lovin’ Feelin’” reached No. 1 on the Billboard Hot 100 in early 1965 and also topped the British chart.

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